Mumbai, India.
We are seeking a highly motivated and experienced professional to join our team as the Business Unit Director, Government Business, Market Access & Patient Assistance Programs (PAP) in India. This role is reporting directly to the General Manager and will be part of the Indian Operating Committee. Responsibilities will include setting a compelling vision for Access in Private and Public markets, the government reimbursement business, and overseeing the implementation and execution of BMS India’s PAP programs for all products.
Key Responsibilities:
Government Reimbursement Business:
- Team Leadership: Oversee and supervise Government Reimbursement Business Key Account team, providing guidance and support to maximize revenue generation for BMS India products in government institutions.
- Market Analysis: Analyze market access trends and health policy changes to stay informed about the evolving landscape. Continuously map Central and State Government requirements to anticipate access barriers and cost containment risks.
- Market Access Strategy: Identify and prioritize the relevant market access customers in focused reimbursed payer accounts. Develop strategies for brand inclusions in various tenders and expand the government business.
- Tender Management: Establish strong processes for executing government tenders, as well as other supply and pricing contracts. Ensure compliance with all tender requirements and deadlines.
- Financial Management: Control outstanding customer-wise and reduce overdue payments through strong process orientation. Lead the annual brand plan and budgeting process for the government business. Ensure accurate long-term forecasting and oversee the monthly demand planning process.
- Compliance: Maintain and develop a compelling culture of compliance within the team. Ensure adherence to all relevant policies, regulations, and compliance standards.
Market Access (Value, Access, Pricing and HEOR)
- Strategy Development: Develop strategies and innovative models to improve access to BMS therapies in India. Collaborate with stakeholders in commercial, access, finance, policy, compliance, legal, regulatory, medical, and supply chain functions to validate and create detailed strategy and implementation plans.
- Stakeholder Engagement: Work closely with stakeholders in India, including institutional decision makers, payers, state departments of health services, and national health ministries. Build rapport and maintain good relationships with key external customers and decision makers within the access pathway and payer ecosystem.
- Value Proposition and Health Economics: Oversee the creation of value proposition and health economics models in coordination with Access, Medical team, brand team, and regional market access stakeholders. Lead the implementation and communication of market access strategies to demonstrate the value of the BMS product portfolio to institutional decision makers.
- Pricing and Patient Assistance: Identify underlying business needs and access challenges to develop pricing and patient assistance proposals that support asset maximization from a local country perspective. Evaluate and keep track of competitor pricing strategies and trends to inform future pricing decisions.
- Governance and Compliance: Ensure all internal pricing requirements and governance processes are completed and in order. Adhere to relevant policies, regulations, and compliance standards.
Patient Assistance Program (PAP):
- Program Design: Design patient assistance programs that increase access to BMS products in India. Collaborate with the global access team to seek approval for program offerings.
- Program Execution: Ensure that PAP programs are run both efficiently and effectively. Focus on 1) Speed 2) Quality and 3) HCP/Patient Experience. Design, implement, track, and monitor effective controls for the PAP programs. Ensure that the programs are running in compliance with Standard Operating Procedures (SOPs) and regulatory requirements.
- Risk Mitigation: Employ risk mitigation strategies and work with audit firms to identify issues and remediate any audit observations related to the PAP programs.
- Analytics and Reporting: Control program-related analytics to identify areas of concern and take appropriate action to address them. Generate regular reports on program performance and provide insights for improvement.
- Training and Collaboration: Ensure appropriate training of all teams and vendors involved in the PAP execution process, including distributors. Liaise with stakeholders at both local and global levels, including BU supply chain, quality compliance auditors, doctors, third-party service providers, distributors, and vendors.
Qualifications:
- Bachelor’s Degree or higher, MBA preferred.
Languages:
- Strong command of English and Hindi required.
Experience and Knowledge:
- 14+ years of pharmaceutical industry experience within competitive therapeutic field (Oncology and/or Hematology experience is preferred).
- Minimum 5 years of experience in the Market Access or Government/ Institutional Business or PAPs.
- Knowledge of Indian Healthcare system including health policy & pharmaceutical industry dynamics and strong know-how of India Pharma Market.
- Knowledge and understanding of pricing & reimbursement, regulatory affairs.
- Adept at financial principles, business models and how to manage budgets, control expenses.
- Ability to identify and quantify potential impact of government measures.
- Highly developed communication & negotiation & influencing skills, building strong relationship with both internal partners and external stakeholders.
- Ability to challenge the status quo and act as a catalyst & facilitator for change.
This job ad will be unpublished on 14/12/2024.
This job is posted by Bristol Myers Squibb.
This link brings you to the website of Bristol Myers Squibb.
Please mention that you found the role via EuropeanHealthEconomics.com. Thank you and good luck!
