Market Access Lead

Riyadh, Saudi Arabia.

The Market Access Lead – Saudi Arabia will report to the Regional Director of Market Access and Government Affairs for Saudi Arabia and Gulf Countries. The Market Access Lead supports the achievement of BMS business goals by setting the country’s Market Access Plan, planning and execution of value-based solutions, and supporting the creation of nation-wide customer-centric approach with ultimate objective of establishing BMS as the preferred partner of choice. This role requires presence in the field, working effectively with key external stakeholders and cross-functional teams to provide key insights regarding pricing, enlisting, insurance and market access, in order to influence and drive the full portfolio value differentiation.

Key Responsibilities:

Accountable for access strategy, execution, and formulary enlisting of BMS products and approved indications across all hospitals and institutions in Saudi Arabia
Works closely with Saudi cross-functional teams to agree on Hospital/area value communication and product enlisting strategy
Builds strong working relationships with key external and internal stakeholders in order to fully understand payer challenges and concerns in a complex access environment
Communicates scientific and economic value of BMS products to all the relevant external stakeholders
Works closely with key customers across different hospitals, institutions, pharmacists, central tender bodies etc. to ensure favorable access for approved indications
Identifies opportunities and barriers for BMS therapy areas through deep customer insights and local knowledge and executes tactics vs monthly market access plans accordingly
Maximizes business opportunities for BMS products in all sectors in Saudi Arabia
Understands the customer needs and pressure to develop BMS strategy in the hospital within BMS ethics and rules
Keeps aware of all changes concerning access environment, monitors competitor pricing and updates commercial team regularly
Displays superior strategic negotiation and communication skills
Ensures resources allocated to market access activities are prioritized appropriately and deployed effectively in line with both brand plan and local geography plan
Works with key government and non-government organizations as well as, together with Pricing, PSP, HEOR colleagues and Government Affairs & Communications manager, and also with other groups such as Associations, Societies, Patients Advocacy Groups, to enhance mutual understanding and develop stakeholder engagement strategies that will drive strategic business agendas
Effectively implements market access elements of the geography plan, including regular progress reviews and adherence to defined metrics
Continuously monitors local health economies and makes timely recommendations to ensure plans remain optimal
Timely feedback to cross functional teams regarding Pharmacy & Therapeutics Committee (PTC) meetings
Ensures full integration and alignment of Market Access function with Marketing, Medical and Regulatory.

Role Qualifications:

Bachelor’s Degree or equivalent in a Pharmaceutical / Medical field
Business School degree or MBA is preferred

Experience and Knowledge:

6+ years of pharmaceutical industry experience within competitive biopharma
6+ years of market access experience in a multinational pharmaceutical organization
Successful products launches, working on the full access value chain
Experience with formulary inclusions and enlisting in Saudi Arabia
Demonstrates capacity to acquire scientific information
Ability to develop, implement and execute innovative strategic and tactical access plans.
Experience of working with Thought Leaders and experts in their field
Broad and in-depth understanding of local issues relative to the Saudi pharmaceutical industry
Demonstrated ability to successfully and effectively build and maintain strong relationships with key internal and external stakeholders
Proven history of seeking out new information and learning quickly – ability to absorb new concepts, analyze data and ask insightful questions to make effective decisions
Demonstrates a good understanding of the Saudi marketplace, dynamics and trends
Ability to “flex” across different types of cultures, complexities, business situations and matrix partners
Advanced working knowledge of MS Office (Outlook, Word, Excel, PowerPoint)
Effective negotiation, communication and presentation skills with the ability to create energy and excitement.
Excellent command of oral and written English and Arabic